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Mercedes-Benz marks production of
new-generation C-Class sedan in South Africa
East London/ Stuttgart -
Mercedes-Benz has launched series production of the new
Mercedes-Benz C-Class sedan in its plant in East London, South
Africa. Thabo Mbeki, President of the Republic of South Africa,
visited the plant on Thursday to celebrate the production start
and investments into the new facility. Together with the
President, Rainer Schmückle, Chief Operating Officer of the
Mercedes Car Group, Dr. Hansgeorg Niefer, Chairman of the
Management Board of DaimlerChrysler South , Joachim Follmann,
East London Plant Manager and numerous stakeholders gathered at
the plant to commemorate the occassion.
East London joins and to complete
the global ramp-up process for the global supply of the new
C-Class. The vehicle will also be produced in for sales in the
local market. “South Africa has been an important component of
our global production network for one and a half decades now”,
said Rainer Schmückle, Chief Operating Officer of the Mercedes
Series production of the first
Mercedes-Benz C-Class in started in 1994. The latest model of
the C-Class is already the third generation to be produced at
the Eastern Cape. Since 2000, the plant exports C-Class sedans
to right-hand drive markets. With the production start of the
new C-Class, the facility starts to deliver vehicles to
left-hand drive markets.
“The fact that we decided to
expand capacities and add production of left-hand drive models
with this latest generation C-Class demonstrates that we are
confident in the capabilities of as a manufacturing location”,
To upgrade the plant for
production of the latest-generation C-Class, Mercedes-Benz
invested continuously in its facilities over the last two years.
“Our products must deliver top quality, no
matter where they are built; that is why we apply the same manufacturing
targets and requirements around the world”, Mr. Schmückle pointed out.
For example, a completely new assembly line was installed in order to
implement the standard assembly concept of the Mercedes-Benz global
In addition to state-of-the-art
technologies, Mercedes-Benz also conducted comprehensive training
programs for its team members during the launch preparation. As part of
this program, more than one hundred employees from spent three month of
training at the Mercedes-Benz plant in Bremen, Germany.
(Sep 07, 2007)