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March 28, 2007

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Ford starts production of the all new Mondeo in Genk, Belgium

Less than 12 months after the official production start of the successful Ford S-MAX and new generation Ford Galaxy, the first all-new Ford Mondeo today rolled off the same production line at Ford Genk.

An investment program totaling €715 million was made at Genk in support of the three new models. And once production is running at maximum capacity, almost 1,200 Mondeo, S-MAX and Galaxy models will be built there each day, with 98 percent of the total being exported to more than 60 countries.

“After the international recognition and success of both the Galaxy and the S-MAX, which was voted Car of the Year 2007, the new Mondeo completes the Ford range in the crucially important European CD segment,” said John Fleming, Ford of Europe’s president and CEO.

“Following the introduction of a new, flexible production system over the past year, Ford Genk has made gains in its efficiency and quality, and it remains the cornerstone of the production of Ford’s large car line-up,“ he added.

From today as many as five different body styles will roll off the same production line at Genk – and in any order. These body styles are S-MAX, Galaxy, Mondeo four-door, Mondeo five-door and Mondeo wagon (estate). Genk is the only Ford plant to produce all these models.




“Thanks to the far-reaching modernization of our production plant, Ford Genk achieves pace-setting production quality and flexibility, enabling us to respond quickly to the ever changing demands of our customers”, says Guy Martens, general manager of Ford Genk.

Since the Genk production plant opened in 1964, more than 12.6 million vehicles have been built there. It is one of the most modern vehicle assembly factories in Europe, and together with the Volvo production plant at Gent it accounts for more than half the total production, employment and export of Belgium’s automotive sector. The plant has 5,800 employees.

The sales launch across Europe of the new Ford Mondeo is planned for the first half of June 2007.

The start of new Mondeo production is the second Job 1 ceremony for Ford of Europe this week. On March 26, Ford began production of the new Ford C-MAX at its plant in Saarlouis, Germany.

All Photos: Ford

(March 27, 2007)

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