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April 02, 2003
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This Week:

• The All-New 2004 BMW 5 Series

• 3200 Deposits taken for the new Bentley Continental GT

• GM's New 3.6L V-6 VVT To Debut In 2004 Cadillac CTS

• Chrysler Group Reports U.S. March Sales

• PSA Peugeot Citroën Porto Real Plant in Brazil To Start Citroën C3 Production

• Renault presents new-generation particulate filter

• Toyota To Unveil Second Generation Prius And Camry Solara At The 2003 New York International Auto Show

• Volkswagen do Brasil celebrates its 50th anniversary

• GM Reports March Sales Of 391,752, Down 3 Percent

• BMW Group and Brilliance Sign Joint Venture Contract for Planned Production in China

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PSA Peugeot Citroën Porto Real Plant in Brazil To Start Citroën C3 Production

Photo: PSA

Paris - PSA Peugeot Citroën will begin manufacturing the Citroën C3 at its Porto Real plant in Brazil in early April, thus adding a third model to its local output, along with the Citroën Xsara Picasso and the Peugeot 206. The project required a dedicated investment of nearly €50 million and will enable the production of 15,000 Citroën C3 cars in the first year to serve demand in the Mercosur countries. This latest investment, following the decision announced in February to produce the Peugeot 307 in Argentina starting in 2004, confirms the Group's long-term strategy in the Mercosur region. The Porto Real plant produced 48,000 Peugeot 206s and Citroën Xsara Picassos in 2002. It currently employs 1,300 people and has a production capacity of 100,000 vehicles a year in three shifts.

An engine manufacturing facility was inaugurated at the Porto Real plant in March 2002. With a capacity of 50,000 units a year, the facility produces 1.6L, 16V engines for vehicles made in Brazil and Argentina.

In 2002, in a Brazilian market that declined by 7.1%, the Group increased sales by 32% to 64,000 vehicles, thereby improving its market share to 4.5% from 3.2%. The growth ranks PSA Peugeot Citroën the number-five carmaker in Brazil and number one among manufacturers recently established in the country. In Latin America, a priority growth region for PSA Peugeot Citroën, the Group sold 109,000 cars, representing a 1.3% gain despite weaker demand.

(April 01, 2003)