|
||||
|
.
© 1998
- 2003 Copyright & |
.
Trnava, Slovakia
Photo: PSA
The Trnava production facility will enable the Group to move its manufacturing resources closer to markets in which sales are expanding rapidly. PSA Peugeot Citroën's market share in the six Central European countries (Croatia, Hungary, Poland, the Czech Republic, Slovakia and Slovenia) was an aggregate 13.6% at March 31, 2003, compared with 5% five years earlier. The Group's objective is to quickly achieve a share of the Central European market in line with its share in Western Europe (16.3% in first-quarter 2003). PSA Peugeot Citroën was Slovakia's second-largest carmaker in first-quarter 2003 with a market share of 15.1%, representing a 33.6% increase over the prior-year period. Peugeot is the country's second best-selling brand with an 8.75% market share, up 25.8% year-to-year. Citroën, Slovakia's fourth-largest brand, had a 6.35% share at March 31, 2003, a 46.2% increase from first-quarter 2002. PSA Peugeot Citroën is committed to a strategy of growth, with the goal of selling four million vehicles in 2006, compared with 3,267,000 vehicles in 2002 and 2,100,000 in 1997. (June 17, 2003)
|
|||