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January 12, 2005
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All New 2006 Kia Rio Makes World Debut at North American International Auto Show in Detroit

Class-Leading Horsepower and Interior Room Help Kia Set the Value Standard for Subcompacts

Kia Rio

Photo: Kia

DETROIT - Kia Motors America (KMA) unveiled the all-new 2006 Kia Rio subcompact sedan at the North American International Auto Show. Already recognized as a value leader in the entry-level segment, the all-new Rio sedan features distinctive styling with a longer wheelbase, a wider track and more horsepower than its predecessor for better handling, a smoother ride and improved performance. The new Rio also offers class-leading interior volume and six standard airbags, including full-length side-curtain airbags.

 

The all-new Rio's longer wheelbase and increased width and height contribute to a best-in-class 92.2 cubic feet of passenger room with a long list of standard features, increasing its appeal for the value-conscious shopper.

"The 2006 Rio reinforces Kia's position as a value leader in the subcompact class with its comprehensive list of standard features and emphasis on safety, delivering an affordable and fun-to-drive vehicle," said Peter Butterfield, president and CEO of Kia Motors America, Inc. "With Kia's commitment to value, quality and safety, the all-new Rio will continue to be a success in the entry-level segment."

The 2006 Kia Rio is the company's latest new product designed specifically to attract a larger number of American consumers to the Kia brand. In the past three years Kia has aggressively expanded its product offerings to include new products such as the Spectra compact sedan and Spectra5 five-door, the Amanti large premium sedan, the Sorento mid-size SUV and the Sedona minivan.

The all-new Kia Rio is built at Kia's Sohari manufacturing facility in South Korea, and will be available in showrooms in early summer. Pricing will be announced closer to launch.

(Jan 11, 2005)


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