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Chrysler´s Detroit Area Investments

Chrysler is investing into the Detroit Area : Jefferson North Assembly Plant Forerunner in City of Detroit´s Revitalization

Chrysler Corporation , Detroit, July 16, 1998 -- It was originally tagged by skeptics earlier this decade as "the automobile plant that shouldn't be built." Today, as production of the all-new 1999 Jeep Grand Cherokee begins this week, Chrysler Corporation's Jefferson North Assembly Plant stands as a crown jewel on the city of Detroit's east side, and the focal point of the Corporation's commitment to urban areas.

When the first Grand Cherokee rolled off the assembly line on Jan. 14, 1992, it marked the reversal of an auto industry trend to build new plants in rural communities. Since then, Chrysler has invested an additional $6 billion in manufacturing facilities throughout Detroit, thus helping lead the midwest's economic resurgence during the 1990s.

"These investments in our inner-city workforce and manufacturing facilities create opportunities for Chrysler and for the City of Detroit that will last well into the next century," said Robert J. Eaton, Chairman, Chrysler Corporation. "Both Chrysler and the City have tremendous momentum, and the launch of the all-new 1999 Grand Cherokee, along with our other investments, will help keep it going."

Employment at Jefferson North has more than doubled from 2,100 workers when it opened with two-shifts in 1992, to 4,300 employees today working three shifts around the clock.

Another key investment in Detroit directly related to the launch of the 1999 Grand Cherokee is the Corporation's new Mack Avenue Engine Plant. Located in the City's Empowerment Zone, Mack Avenue Engine was developed on the site of the Old Mack Complex near the Jefferson North Assembly facility.

The history-making initiative and key investment in the Empowerment Zone was a result of a cooperative effort between Chrysler, the city of Detroit, the U.S. Environmental Protection Agency, the Michigan Attorney General's Office and the Michigan Department of Environmental Quality. The effort resulted in a brownfield (urban) development within the City, and a plant that is producing V-8 engines for the new Grand Cherokee.

In addition, a new V-6 engine plant is now being built right next to the V-8 facility. The Engine Complex represents a total investment of $1.65 billion in the City's Empowerment Zone -- an area key to Detroit's revitalization. Chrysler is the largest single corporate investor in Detroit's Empowerment Zone, and has also stimulated supplier investment by sourcing $50 million to firms located there.

Chrysler's other manufacturing facilities in Detroit include McGraw Glass, Conner Avenue Assembly, Detroit Axle and Mt. Elliott Tool and Die. More than 12,000 employees are now working at Chrysler facilities throughout the city of Detroit.


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