June 2014
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KIA Motors America Announces Largest
Monthly Sales Total In Company History

KIA Optima
May Sales Surpass 60,000 Units in a Single Month for the First Time;
Record-Setting Performances by Optima and Soul; Annual Sales Up 8.8
Percent
IRVINE, Calif. – Kia Motors America (KMA) is celebrating its 20th
anniversary in the U.S., and the brand’s momentum reached historic new
heights in May with an all-time best monthly sales total of 60,087, a
14.8-percent increase over the same period in 2013 and the first time
KMA has achieved more than 60,000 sales in a single month. Kia’s
unsurpassed May performance was driven by record demand for the
U.S.-built* Optima midsize sedan, which set an all-time single-month
record for Kia of 16,843 units, while the iconic Soul delivered the best
performance in its five-year history with 15,606 vehicles sold.
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“As part of our long-term strategy, Kia
launched seven all-new or significantly redesigned vehicles in
2013, including the redesigned Optima and totally transformed
Soul, which laid the foundation for the record-breaking success
we’ve enjoyed so far this year, including our best-ever monthly
performance in May,” said Michael Sprague, executive vice
president of sales and marketing, KMA. “We continue to attract
more consumers to our showrooms with a comprehensive lineup that
spans from subcompact to luxury and delivers the world-class
design, advanced technology and outstanding quality Kia has
become known for.” |
Photo: Kia
(June 3, 2014)
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