.

.
February 26, 2003
.
This Week:

• Fiat premiers with two models at the Geneva Auto Show

• New Beetle Cabriolet launches the 2003 open-air season on 21st February

• All-New Ford Focus C-MAX And FUSION + at the Geneva Auto Show

• Valmet Automotive presents the Thunderbird Retractable Glass Roof Concept Car

• World premieres in four Mercedes-Benz model series at the Geneva Auto Show

• Alfa Romeo returns to the International Geneva Motor Show with three world premières

• General Motors Announces Opening Of Technical Centre

• Toyota to Introduce Lexus Brand and Revise Sales Network in Japan

• Peugeot 307 to be Built in Argentina in 2004

• Renault Twingo Oasis limited edition

© 1998 - 2003 Copyright & 
Disclaimer
Automotive Intelligence,
www.autointell.com
All Rights Reserved .
For questions please contact
editor@autointell.com  

.
Peugeot 307 to be Built in Argentina in 2004

Photo: Peugeot

Paris - PSA Peugeot Citroën will begin producing the Peugeot 307 at its Buenos Aires plant in 2004, marking the introduction of its new mid-range platform in Argentina. The project, involving a total investment of €50 million, will enable from the first year to build 16,000 Peugeot 307s, of which 60% will be exported to other Latin American countries. The investment decision confirms PSA Peugeot Citroën's long-term strategy in Latin America, as well as its commitment to sustaining its business despite the difficult economic environment. In 2002, the Buenos Aires plant produced 17,800 vehicles, including the Peugeot 206, Peugeot Partner and Citroën Berlingo. The site currently employs 1,560 people.

In 2002, in Argentina, a market that fell 51%, the Group sold 16,900 vehicles and slightly increased its market share to 18%. In all of Latin America, which remains a strategic growth region for the Group, PSA Peugeot Citroën sold a total of 109,000 vehicles, an increase of 1.3% despite declining markets.

(February 20, 2003)