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All-New BMW X6 Named "Best
Production Truck" At Eyes On Design Awards At 2008 North
American International Auto Show
Woodcliff Lake, NJ - Just two days
after its worldwide debut, the BMW X6 Sports Activity Coupe was
named "Best Production Truck" at the EyesOn Design Awards at the
North American International Auto Show (NAIAS). Held each year,
the EyesOn Design Awards recognize major design achievement in
the automobile industry, and recipients are selected from among
all new concept and production vehicles making their debut at
the Detroit show.
"We are excited to receive this
prestigious award; to be acknowledged by such an esteemed panel
of judges - each design masters in his own right - is an honor.
As the world's first Sports Activity Coupe, the X6 is a truly
innovative automobile design, as is demonstrated in the powerful
presence of the vehicle," said Anders Warming, Head of Exterior
Design for BMW, who accepted the award on behalf of the BMW
Group. "BMW will continue to seek dynamic design concepts that
push the envelope, create new market sectors and bring the
automobile industry in directions it's never been before."
The BMW X6's design combines the
sporting elegance of a large BMW coupe with the powerful
presence of a BMW Sports Activity Vehicle, offering unique
features and performance ability in a combination unmatched by
any other vehicle. It offers all the DNA of a genuine BMW Sports
Activity Vehicle, interpreted however, in a brand-new, extremely
sporting style. Indeed, the design language of this new model is
the authentic visualization of the outstanding driving
characteristics offered by the BMW X6, mainly through
intelligent BMW xDrive all-wheel-drive technology and Dynamic
Various design features typical of
BMW also stand out in the vehicle's details, ranging from the
BMW kidney grille to the dual round headlights optically "cut
off" at the top and the powerful contour line along the side,
all the way to the horizontal lines at the rear emphasizing the
sheer width of the vehicle.
The EyesOn Design Awards support the
Detroit Institute of Ophthalmology's mission to assist and educate the
visually impaired, help preserve vision by public and professional
education and support research related to the eye.
(January 16, 2007)