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Automotive Intelligence News

News of May 29, 2002


 


Maybach 57 and Maybach 62 - Sales release of the new high-end luxury Saloons

Maybach 57 and Maybach 62

Photo: DC

  • Maybach 57 priced at 310,000 euros and Maybach 62 at 360,000 euros, ex-factory
  • High-end luxury, state-of-the-art technology and comprehensive warranty package
  • Unique concept for individually tailored customer advice and care

Stuttgart - The launch of the Maybach 57 and Maybach 62 high-end luxury Saloons marks the rebirth of one of the world's most prestigious and elite car brands after an absence of over 60 years. Sales of these masterpieces of automotive design will begin on May 27, 2002 and the first customers will take delivery of their high-end luxury vehicles in the autumn. Interested customers should contact any Mercedes-Benz dealer, who will put them in touch with the Maybach Personal Liaison Manager (PLM).

The model names Maybach 57 and Maybach 62 are a reference to the imposing length of the unique Saloons, whose body lengths of 5.73 and 6.17 metres respectively translate into unrivalled space and comfort.

The Maybach 57 will cost 310,000 euros ex-factory, while DaimlerChrysler has priced the flagship Maybach 62 model at 360,000 euros exfactory in Europe (in each case excluding local taxes).

Both Maybach models come with a comprehensive warranty from DaimlerChrysler, which covers all servicing and maintenance costs incurred by the Saloons within a term agreed with the customer. In many countries, transportation of the Maybach free of charge from where it is kept to the nearest Service Centre is also included in the service package offered for the prestige car brand.

Reclining seats, DVD player and surround sound system as standard

The design, specification and technology of the Maybach Saloons meet even the most discerning expectations. With the Maybach 62, the brand is building on its tradition of creating spacious saloons and presenting a high-end luxury car which moves into new dimensions in more ways than one. With a wheelbase of 3.83 metres, the rear passengers enjoy the opulence of individual seats, which they can adjust into an extremely comfortable reclining position with automatically extending leg and foot supports, all at the touch of a button. In the interests of entertainment and information, the rear compartment is also equipped with cutting-edge electronic systems such as the TV tuner, DVD player, CD changer, telephone and universal Dolby surround sound system. The powerful telecommunications system comprises a mobile phone as well as a permanently installed car phone.

Photo: DC

Similarly, the exclusive appointments featured as standard in the Maybach 57 make a definite statement too. It also includes a TV/DVD entertainment system in the rear, Dolby surround sound system, four-zone climate control and multi-contour seats for all passengers. A refrigerated compartment in the rear, two-tone exterior paintwork and the tilting/sliding sunroof are all available for both Maybach models at no extra charge.

Personal Liaison Managers for uncompromising standards of customer care

DaimlerChrysler is currently setting up the Centre of Excellence (COE) at the Sindelfingen site, in the immediate vicinity of the Maybach Manufaktur facility. This will in future be at the heart of the Maybach brand and is where Maybach customers will be offered comprehensive help and advice. Further Maybach Centres are to be established in Europe, the Middle East, Japan, Hong Kong and the United States. Here, customers will meet with their Personal Liaison Manager (PLM), who will be on hand at all times to assist them with any questions they may have about the car. Maybach is thereby setting a standard for other luxury car brands to follow when it comes to customer care services too.

Leading-edge technology à la Mercedes-Benz

Maybach benefits greatly from the technological superiority of its sister brand Mercedes-Benz. It was from Mercedes-Benz that innovations such as the electronically controlled AIRMATIC DC (Dual Control) air suspension and the electro-hydraulic Sensotronic Brake Control (SBC) were first derived and then redeveloped for use in the Maybach. The luxury Saloon's new twelve-cylinder powerplant develops a maximum output of 405 kW/550 hp, with torque peaking at an immense 900 Newton metres; these power and torque figures are unmatched by any other series-production passenger car engine in the world.

(May 24, 2002)

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