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Fiat Relaunch Plan 2003

After reviewing the challenging conditions that the Company has faced in recent years, the Board of Directors decided to adopt a Relaunch Plan.

The main objective of the Plan is to enable the Fiat Group to earn a return on sales (ROS) of 4% by the end of 2006, representing a gain of 5.5 percentage points over 2002, when ROS was a negative 1.4%. This improvement will be achieved even if demand remains relatively weak and is based on conservative market-share assumptions, despite the fact that the Group plans to introduce a number of new products.    ... more ..

Maserati Quattroporte

Alfa Competizione

Lancia Fulvia

Lancia Thesis

Fiat Stilo

Fiat Dobló

  Alfa 166

  Alfa 147

Lancia Dialogos

Lancia Lybra

Maserati 3200 GT

• Alfa Romeo : Alfa gets 90

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The Fiat Group’s manufacturing and service activities, which are centered on its traditional automotive business, serve customers in more than 190 countries around the globe.

2002 Automotive Activities

Fiat's automotive activities account for 72% of total sales (before intercompany eliminations) and 64% of net invested capital. They include three business lines:

• Automobiles

The Group’s automobile operations are conducted primarily by its Automobile Sector, which includes Fiat Auto Holdings B.V and its subsidiaries. The Sector markets automobiles under the Fiat, Lancia and Alfa Romeo brands and light commercial vehicles under the Fiat brand. The Automobile Sector provides financing services to its dealers and suppliers and offers motorists a comprehensive line of mobility services. Ferrari and Maserati are also part of the Fiat Group. They produce luxury sports cars that excel for their exclusive characteristics, technology and performance.

• Agricultural and Construction Equipment

This Sector, which is led by CNH Global N.V., is active in the field of tractors and agricultural equipment through the Case IH, New Holland and Steyr brands and in the construction equipment business through the Case, FiatAllis, Fiat Kobelco, Kobelco, New Holland Construction and O&K brands. The Sector’s financial services provide support to end customers and to its dealers.

• Commercial Vehicles

Iveco N.V. is the lead company of the Commercial Vehicles Sector. This Sector designs, produces and sells complete lines of commercial vehicles (Iveco and Seddon Atkinson brands), busses (Iveco and Irisbus brands), firefighting vehicles (Camiva, Iveco and Magirus brands) and diesel engines (Aifo brand). Through its Transolver subsidiary, the Sector provides a full range of financial services.

• Other Industrial Sectors

These Sectors include Components, Production Systems, Metallurgical Products and Aviation. Their products and areas of business are listed below.

• Automotive modules and components for lighting systems, exhaust systems, suspensions and shock absorbers, and engine control units.

• Industrial automation systems for the automotive industry in the areas of product and process engineering, logistics and management, manufacturing, installation, production startup and maintenance.

• Engine blocks, cylinder heads and other components for cast-iron engines; cast-iron components for transmissions, gearboxes and suspensions; and magnesium bodywork components.

• Components and systems for airplane and helicopter engines, turbines for ship propulsion, propulsion systems for rocket boosters and satellites, and aircraft engine overhaul services.

• Other non Industrial Sectors

These Sectors, which include Insurance, Services and Publishing and Communications, engage in the following businesses:

• Complete line of casualty insurance, life insurance and bankassurance products. Through Toro Targa Assicurazioni, a joint venture with Fiat Auto, the Insurance Sector sells insurance through the Fiat dealer network.

• Services in the areas of personnel administration, temporary staffing, engineering and facility management, administrative and corporate finance consulting, information and communication technology, purchasing, and e-procurement.

• Publication of the La Stampa newspaper and sale of advertising space for multimedia customers.

The segments and the other businesses:

Automobiles (Fiat Auto):

• Fiat
• Lancia
• Alfa Romeo

Commercial Vehicles (Iveco):

• Iveco
• Iveco-Ford Truck
• Iveco-Pegaso
• Astra
• Iveco-Magirus
• Seddon Atkinson
• Orlandi

Agricultural and Construction Equipment (New Holland):

• New-Holland
• FiatAgri
• Braud
• Ford
• Fiat-Hitachi

Other Automotive Business:

• Teksid
• Magneti Marelli
• Comau

Other businesses:

• FiatAvio
• Fiat Ferroviaria
• Snia BPD
• Itedi
• Toro Assicurazioni
• Other companies incl. Ferrari and Maserati

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